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SaaS公司战略梳理框架,都靠它复盘了

SaaS company strategy framework, on which are checking

2019-01-29 10:52:00来源: 亿欧

【编者按】如果大脑中具备一个SaaS公司战略框架,每当内外部情况发生变化或者阶段工作完成时,都把这个框架拿出来复盘,是不是觉得很完美?本文首发于牛透社,作者吴昊;由亿欧编辑,供行业人士参考。 1、何谓战略?战略就是与众不同地为客户提供价值。要么做完全不同的事情,要么用完全不同的方式做同样的事情。简而言之,战略就是“与其更好,不如不同”。2、制定战略的步骤第一步,发现问题 通过聚焦、收窄,发现公司面临的关键问题。 SaaS公司面临的问题经常是:(初期)客户认可但不愿意付钱、销售打法各式各样难以协同行动、(中期)招不到优秀人才、带不好团队、(成熟期)无法完成自我升级、...

[editor's note] if the brain has a SaaS company strategic framework, when the internal and external situation changes or phase is complete, all bring out the framework's analyse, feel very perfect? In this paper, starting from cattle through clubs, the author waley; By the editor, for the industry reference. & have spent 1, what is strategy? Strategy is different to provide value to our customers. To do something completely different, or in completely different ways to do the same thing. In short, the strategy is "rather better and different. 2 strategic steps, the first step, found the problem & have spent Through focus, narrowed, found the key issues faced by companies. & have spent SaaS companies are faced with the problem is often: (early) customer approval but not willing to pay, sales play a variety of difficult to co-ordinated action, (mid) to find the excellent talents, with a bad team, (maturity) cannot complete self upgrade,...