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裂变式传播,有米社媒广告助力电商引爆618

Fission spread, have exploded 618 meters of social media advertising power electricity

2017-05-12 00:00:00来源: 人民网

根据数据显示,6月18日作为各个电商平台的年中大促,销售额将会到达全年的峰值,因此很多电商平台、各大产品品牌都会选择在这一时期大幅提升广告投放预算,加大产品曝光,吸引眼球和流量,从而提升销量。 随着近年来,微博、微信、网红直播的日渐火爆,自媒体、短视频及各类内容平台的风靡。社交媒体逐渐成为电商类广告主投放的主要阵地。“社媒+电商”到底有何威力?有米科技梳理回顾了社媒广告事业部参与策划、投放的电商+社媒推广优秀案例,以供参考。 “疯狂两小时” 京东双十一直播案例 16年“双十一”,有米科技社媒广告策划“京东3C‘疯狂两小时’直播活动”进行造势,对人群进行引流,促成有效转化。 活动当...

June 18, according to the data shows that as each big electric business platform of years to promote, sales will be arrived at the year's peak, so many electric business platform, each big brand will choose a sharp rise in the advertising budget in this period, increasing product exposure, eye-catching and flow, so as to promote sales. As in recent years, weibo, WeChat, live web celebrity increasingly popular, since the media, a short video and all kinds of popular content platform. Social media has gradually become the main electric business class advertisers on the ground. "Social media + electricity" exactly what is power? Comb rice science and technology division involved in planning, reviews the social media campaigns of electricity + social media to promote good example, for reference. "Crazy two hours" jingdong double tenth a live case "double a" 16 years, rice science and technology club media advertisement plan "jingdong 3 c 'crazy two hours' live events" campaign, told the crowd to drainage, contribute to effective transformation. Activity when...

标签: 电商