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任天堂社长:中国市场以手机和PC为主,但Switch玩家在逐渐增加

Nintendo President: the Chinese market is dominated by mobile phones and PCs, but switch players are gradually increasing

2022-06-30 17:49:23来源: 游戏时光

任天堂官网今天上传了最新一次定期股东大会的问答记录。在被问起任天堂在中国业务的现状时,社长古川俊太郎坦言中国游戏市场以移动端和 PC 端为中心,但 Switch 在中国发售以来,Switch 用户已经在逐渐增加。古川在股东大会上说:关于我们在中国的业务状况,我们从 2019 年开始于腾讯合作在中国销售 Nintendo Switch,并在 2022 年 1 月开始销售 Nintendo Switch(OLED 款)。中国的游戏市场是以移动端和 PC 端为中心的,游戏专用主机市场本身规模不大,但 2019 年发售以来,玩 Nintendo Switch 的用户在逐渐增加。我们也通过腾讯了解到,特别是《健身环大冒险》这样的游戏在中国非常受欢迎,像这样具有任天堂特色的游戏,带动了包括女性和儿童在内的家庭用户的增长。关

Nintendo's official website today uploaded the Q & a record of the latest regular shareholders' meeting. When asked about the current situation of Nintendo's business in China, President juntaro Guchuan frankly said that the Chinese game market focuses on the mobile terminal and PC terminal, but since the switch was launched in China, switch users have been gradually increasing. Guchuan said at the general meeting of shareholders: with regard to our business situation in China, we have cooperated with Tencent to sell Nintendo switches in China since 2019, and began to sell Nintendo switches (OLED models) in January 2022. China's game market is centered on mobile terminals and PC terminals. The market for dedicated game consoles itself is small, but since its launch in 2019, users playing Nintendo switch have gradually increased. We also learned through Tencent that games such as fitness ring adventure are very popular in China. Games with Nintendo characteristics like this have driven the growth of home users, including women and children. shut