2015年体育产业大爆发，增值达4000亿元。2016年田协注册马拉松赛事达328场，几乎每天都有一场马拉松赛事在举行，参与跑步的人数超过了1000万。感受最深切的是突然火爆的马拉松赛事，几乎一座城市就有一场马拉松赛事，更甚者朋友圈里那些十几年都没认真动弹一下的好友们，都开始秀每天跑了多少路程，一副运动健将的样子，真让人咋舌！北马、广马、深马、厦马、冰马、城马....各种马呈燎原出现，并迅速成为传播大事件，是马拉松的魅力？应该不止如此！ 这是一次地方、赛事机构、媒体、商家联合打造和推动的狂欢，也再次证明体育赛事之对大众的绝对吸引力。现在越来越多的企业，开始投身于体育赛事开发中，将赛...
In 2015, the sports industry broke out, and the value added up to 400 billion yuan. The 2016 marathon of 328 registered athletics field, almost every day a marathon held in, participation in the running of the number of more than 10 million. Deepest feelings is suddenly popular marathons, almost a city there is a marathon, even those ten years did not seriously move the friends' circle of friends, are beginning to show every day how much running away, an athlete like, really make people speechless! The North horse, the broad horse, the deep horse, the Xiamen horse, the ice horse, the city horse... All kinds of horses appear in a prairie prairie, and quickly become the great events of the spread, is the charm of marathon? It should be more than that! This is a local, event organization, media, merchants to create and promote the carnival, and again to prove the absolute attraction of sports events to the public. Now more and more enterprises, start to devote themselves to the development of sports events, the competition.
