市场上，游戏IP分两种，一种是自建IP，一种是购买IP。IP真有那么重要吗，为什么一些大的网络游戏也不可忽视IP的力量? IP真的很重要。 IP的重要性主要有三个方面： 1.对于未进入游戏的用户，IP能够增加用户导入效率。 举个例子，假如《天涯明月刀》和《古羌传奇》(对不...
game market, IP is divided into two kinds, one is self IP, one is to buy IP. IP is really that important, why some big online games also can not ignore the power of IP IP really very important. The importance of IP mainly has three aspects: 1 for the users who did not enter the game, IP can increase the user import efficiency. For example, if the "Horizon moon knife" and "the ancient Qiang legend" (not...
