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冰箱行业消费升级TCL推动行业技术创新

Refrigerator industry consumption upgrade TCL promote industry technology innovation

2017-09-05 15:52:02来源: DoNews

“冰箱行业最困难的时期可能已经过去”,今年五月的2017中国冰箱行业高峰论坛上,中国家用电器协会副理事长王雷对冰箱行业的发展持乐观态度。尽管上游成本不断增加、终端市场需求不振,但需求侧的消费升级和行业供给侧的转型将推动白电产品结构升级,白家电市场正在迎来阶段性复苏。捷孚凯(GfK中国)全国零售监测数据显示,2017年上半年全国冰箱零售市场零售额同比上涨5%,这与冰箱企业的努力密不可分。(TCL集团副总裁家电集团总裁李书彬接受采访)业内分析人士认为,健康化、大容量与智能化将成为冰箱行业未来发展的三大核心,对能效的节省也将成为影响购买的一大因素,率先在这些领域布局的品牌有望在这轮洗牌中赢得市场份额...

"Refrigerator industry is the most difficult period may be over", in May 2017 the Chinese refrigerator industry peak BBS, wang lei, vice director of China home appliances association is optimistic about the development of the refrigerator industry. Although upstream cost increasing, terminal market demand, but the consumption upgrade and industry supply side of the demand side will promote the transformation of the white electric product structure upgrade, white home appliance market is facing phase recovery. Jie fu kai (GfK) China national retail monitoring data show that in the first half of 2017 the national retail market retail sales rose 5% in the freezer, it is closely connected with the refrigerator enterprise efforts. (TCL group vice President of home appliance group President Li Shubin interview) industry analysts believe that health, large capacity and intelligent refrigerator will be the industry for the future development of the three core, the energy efficiency savings will also become one of the main factors affecting purchasing, take the lead in these areas the layout of the brand to win market share in this round of shuffling...