日前,诺基亚在宣布将其手机品牌授权的同时,宣布在全球裁员,涉及范围包括全球30多个国家,裁员人数在1万~1.5万之间,占其员工总数(合并阿尔卡特- 朗讯后)的14%不同国家根据项目进展以及时间表将会有所差异。 对于诺基亚这些举措,外界褒贬不一。那么品牌授权与裁员后的诺基亚究竟是涅磐自救还是继续沉沦?在此我们不妨看看现在的诺基亚是何种状况。众所周知,自去年其并购阿朗之后,其在电信设备市场的营收达到了291亿美元,几乎与爱立信持平(爱立信去年的营收为294亿美元)。尽管与排名第一的华为差距巨大,但比并购阿朗之前营收几乎增长了一倍。当然,诺基亚营收的增长,除了并购因素外,与当时全球(包括中国)4G网...
The day before, NOKIA announced its mobile phone brand licensing and announced layoffs, covering more than 30 countries in the world, the number of layoffs in 10 thousand ~ 15 thousand, its total number of employees (with Alcatel lucent after) 14% different countries according to the progress of the project and the schedule will be different. For NOKIA these initiatives, the outside world mixed. Then the brand licensing and layoffs after NOKIA is actually self nirvana or continue to sink? Here we wish to see NOKIA now is what kind of situation. As everyone knows, since its acquisition of Alcatel lucent, its revenue in the telecom equipment market reached $29 billion 100 million, almost unchanged with Ericsson (Ericsson revenues of $29 billion 400 million last year). Despite the huge gap with HUAWEI ranked first, but before the merger than Aaron revenue almost doubled. Of course, NOKIA's revenue growth, in addition to M & A factors, and then global (including China) 4G network...