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网易美学与AcFun跨次元营销,为何能扎透95后的心?

NetEase aesthetics and AcFun cross dimensional marketing, why can pierce through the heart after 95?

2017-09-05 15:10:08来源: DoNews

近日,一向善于捉摸95后心理的网易美学又搞出“大动作”——他们竟然在摩天轮上面试了一批“表情包”!所谓“表情包”,其实用户票选出来,最终进入网易美学联合AcFun发起的“美学搞事仙女团”活动的参赛选手。8月30日,他们在上海大悦城摩天轮上,接受了网易美学与AcFun联合评审的终极考验。最终,综合评委打分及用户投票,祉轩大王、邓同学的荷包以及moooemmi三位在近万名参赛者中脱颖而出,赢得活动前三甲。(部分参与活动的选手合影)综观此次网易美学联合AcFun跨平台招募“美学搞事小仙女”,活动本身不仅吸引了许多眼球,更让网易美学收获了人才和原创内容的双赢。参赛选手根据网易美学的“规定题目”,开启了...

Recently, the NetEase aesthetics, which has always been good at figuring out the 95 psychology, has come up with "big action" - they have interviewed a number of "expression packs" on the Ferris wheel"! The so-called "expression pack", in fact, the user voted out, and finally entered the NetEase aesthetics joint AcFun launched the "aesthetic doing things fairy corps" activities of the contestants. In August 30th, their joy in Shanghai Ferris wheel, accepted the ultimate test of aesthetics and the combination of AcFun and assessment of the NetEase. Finally, the judges scoring and comprehensive user voting, Zhi Xuan king, Deng students purse and moooemmi three in ten thousand contestants won the top talent shows itself, activity. (participate in the activities of the players part of photo) looking at the NetEase aesthetics combined with AcFun cross platform recruit "in the aesthetic Fairy", itself not only attracted many eyeballs, more let NetEase gain talent and win-win aesthetics of original content. The contestants opened the game according to the "subject" of NetEase aesthetics...

标签: CF 网易