新关注 > 信息聚合 > 大搜车姚军红荣获 2017金引擎奖“中国汽车金融杰出营销人物”

大搜车姚军红荣获 2017金引擎奖“中国汽车金融杰出营销人物”

Big search car Yao Jungong won the gold award for the engine 2017 "person of the China's auto finance outstanding marketing"

2017-11-24 16:06:22来源: DoNews

11月18日,由《21世纪经济报道》主办的2017中国汽车金融年会暨中国汽车“金引擎”奖颁奖典礼在广州隆重举行。大搜车创始人兼CEO姚军红作为受邀嘉宾参与本次活动,并获得“2017中国汽车金融杰出营销人物”奖。2016年11月,大搜车联合战略投资方蚂蚁金服共同推出的 “弹个车”,是全国首创的融资租赁产品,已成为中国汽车新金融的创新样本。其创新性地提出“1成首付弹个车”的市场概念,将品牌名与一成首付购车互相绑定,占据用户对于此类新兴购车方式的第一印象,引领业界融资租赁业务的新风潮。大搜车创始人兼CEO姚军红表示,“创业至今,大搜车深磨内功,将互联网思维融入平台运营,通过SaaS软件、交易平台、金...

On November 18, sponsored by the "21st century business herald 2017 annual meeting of China's auto finance and China's automobile engine" "gold prize award ceremony was held in guangzhou. Largest search cars, founder and CEO Yao Jungong as invited guests to participate in this activity, and "2017 China auto financial industry outstanding marketing" award. In November 2016, the largest search ants gold car joint strategic investors jointly launched "play a car", is the financing lease of products, has become China's new samples of financial innovation. Its innovative put forward "1 into a down payment to play a car" market concept, the brand name and a ten percent down payment car-buying binding to each other, take the user to such emerging shopping way first impression, leading the new trend of industry financing lease business. Largest search cars, founder and CEO Yao Jungong said, "do poineering work up to now, the largest search deep grinding internal work, thinking into the Internet platform operation, through the SaaS software, trading platform, gold...