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阿里健康上线AR服务:虚拟试戴彩色隐形眼镜服务

Ali health online AR services: virtual try wearing colored contact lenses

2017-09-24 23:10:30来源: DoNews

DoNews9月24日消息(记者 翟继茹)继利用AR技术进行试状试戴服务后,天猫今日联合阿里健康联合推出虚拟场景的隐形眼镜试戴服务。为此活动,天猫、阿里健康还联合时尚芭莎共同启动了《喵眼看世界·瞳色幻想》线下体验活动,邀请六组来自世界各地的先锋艺术家,以隐形眼镜为载体,以色彩为主题,结合喵眼元素进行了一场互动艺术展。除618天猫造物节意外,近一年来,天猫在内容营销方面的投入比例明显加大,通过更丰富的内容场景触达用户。在技术方面,“变妆魔镜”采用YunOS Face-AR技术,利用人脸特征定位、跟踪、姿态估计、3D建模等技术,根据试妆、试戴的场景,再利用图像融合技术,可实现唇彩、眼线、眼影、粉底...

DoNews9 month 24 news (reporter ZhaiJiRu) after using AR technology try try after service, Tmall joint health ali today launched the virtual scene contacts try wearing service. For this activity, Tmall joint bazaar, ali health also jointly launched the "meow, see world eye colors, fantasy offline activities, invited six groups of pioneer artists from all over the world, to contact lenses as the carrier, with color as the theme, in combination with meow eye elements on a interactive art. In addition to the 618 accident Tmall creation section, for nearly a year, Tmall in obvious increase in content marketing aspects, through a richer content scenes touch up to the user. In terms of technology, "change makeup mirror" by YunOS Face - AR technology, using facial feature location, tracking and pose estimation, such as 3 d modeling technology, according to try makeup, wear, reuse of image fusion technology, which can realize the lip gloss, eyeliner, eye shadow, foundation...