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医美平台美呗实现两年盈利,18年或有大动作

A two year profit, 18 years or a big move

2017-10-19 11:29:55来源: DoNews

DoNews10月19日消息(记者 费倩文)近几年,消费升级的需求催生了医美行业的繁荣,人均可支配收入的提升拉动医美市场快速增长。同时,医美行业与互联网的强强联手,让这部分的市场规模拥有了更多可以期待的增长空间,预计到2018年,医美市场规模将超过8500亿。但同时,由于这个行业的先天特征,使其始终面临着高事故风险、较低消费频次、不健全的行业标准等问题,这也注定了这个领域需要更“稳”与更“精细”的培植——如何让线上与线下的深度整合,才是重度垂直行业良性发展的关键。随着入局医美O2O平台的玩家越来越多,竞争也越来越激烈。目前医美平台最常见的主要有两种运作模式:一是以UGC内容为主的美容整形社区,...

DoNews10 19, March (reporter Fei Qianwen) in recent years, the demand for consumption upgrading has spawned the prosperity of the medical and American industry, and the increase of per capita disposable income has accelerated the rapid growth of the medical and American market. At the same time, the joint operation of the medical industry and the Internet has enabled the market scale to have more room for growth. It is estimated that the scale of the medical and American market will exceed 850 billion by 2018. But at the same time, due to the inherent characteristics of the industry, which has always been faced with high accident risk, low consumption frequency, unsound industry standards and other issues, it is doomed to grow in this area need to be more "stable" and "fine" -- how to make the depth of integration of online and offline, is the key severe vertical industry. With the increasing number of players entering the O2O platform, the competition is becoming more and more intense. At present, the most common medical beauty platform has two main operating modes: one is the beauty and plastic community based on UGC content,...