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微信开始销售奢侈品牌商品 挑战阿里巴巴

Alibaba WeChat began selling luxury brand goods challenge

2017-05-31 07:41:51来源: 亿邦动力网

据外媒北京时间5月30日报道,中国腾讯控股公司正利用其庞大的社交网络来吸引奢侈时尚品牌入驻微信应用,可能会在网络零售领域开辟一条新战线。法国奢侈品牌珑骧(Longchamp)和英国博柏利(Burberry)已经开始在微信上销售手提包和服饰。路易威登旗下纪梵希(Givenchy)和迪奥品牌正在微信平台上通过闪购活动测试他们的商品需求。挑战阿里巴巴奢侈品牌入驻微信的举措是对阿里巴巴集团的一个挑战,后者是中国电商行业的主导厂商。咨询公司贝恩的数据显示,今年中国在线交易额预计将达到人民币6万亿元(约合8700亿美元)。阿里旗下网站在2017财年处理的电商交易额超过5470亿美元,超过了eBay和亚马逊...

According to foreign media reported on May 30, Beijing time tencent holdings, China is using its vast social networks to attract luxury fashion brands to WeChat application, may open a new front in the field of online retail. French luxury brand which Xiang (Longchamp) and the UK Burberry (Burberry) has started on WeChat sales handbag and accessories. Louis vuitton, Givenchy (Givenchy) and dior brand is WeChat platform through flash sales activity test their demand for goods. Challenge alibaba luxury brands to WeChat measures is a challenge to the alibaba group, which is one of the leading manufacturers in Chinese electricity industry. This year, according to consulting firm bain, China's online transactions are expected to reach RMB 6 trillion ($870 billion). Ali's websites in fiscal year 2017 processing electrical business turnover of more than $547 billion, more than the eBay and amazon...