劳力士(Rolex)是瑞士著名的手表制造商,前身为Wilsdorf and Davis(W&D)公司,由德国人汉斯·威斯多夫(Hans Wilsdof)与英国人戴维斯(Alfred Davis)于1905年在伦敦合伙经营。1908年由汉斯·威斯多夫在瑞士的拉夏德芬(La Chaux-de-Fonds)注册更名为ROLEX。经过一个世纪的发展,总部设在日内瓦的劳力士公司已拥有19个分公司,在世界主要的大都市有24个规模颇大的服务中心,年产手表45万只左右,成为市场占有量甚大的名牌手表之一。
Rolex is a well-known Swiss watch manufacturer, formerly Wilsdorf and Davis (W&D) Company. It was co-operated by Hans Wilsdof of Germany and Alfred Davis of Britain in 1905 in London. In 1908, Hans Westoff registered in La Chaux-de-Fonds, Switzerland, and renamed it ROLEX. After a century of development, Geneva-based Rolex has 19 branches, 24 large-scale service centers in major metropolitan areas of the world, with an annual output of about 450,000 watches, and has become one of the famous watches with a large market share.