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携程为搭售喊冤:用户偏向一站式服务

Ctrip for tying pled: one-stop service user preference

2017-04-21 07:39:11来源: 亿邦动力网

在因“搭售”事件被中国消费者协会“点名”之后,携程网却并不愿承认有“搭售”之嫌,并“喊冤”称,初衷是为了给消费者带来“一站式服务”。携程网再度回应“搭售”质疑,携程表示,其机票部门的大数据显示,消费者购买机票时,早已不限于“仅购买一张机票”,众多消费者偏向于选择全面的“一站式”旅行产品和服务。“旅客的出行需求正从单一化走向多元化、个性化、复杂化。”携程相关负责人表示,作为一站式出行平台,携程面对需求变化趋势,通过调查研究与大数据分析,打造了一系列满足旅客需求的增值服务产品,包括接送机车、贵宾休息室、延误取消保险、在线行李额购买等创新产品。言下之意,携程认为,在出售机票时给出保险、酒店优惠券、租...

For "sale" event "name" by China consumer association, ctrip is not to admit that there are "for sale", and "package", according to the original intention is to bring to the consumer "one-stop service". Ctrip again in response to "sell", ctrip, said its big ticket department, according to the consumer to buy the ticket, have not limited to "only" to buy a ticket, many consumers prefer to choose the "one-stop" comprehensive travel products and services. "Passenger travel demand is from simplification to diversification, personalization, complicated." As one-stop travel platform, the relevant person in charge of ctrip said, ctrip in the face of demand trends, through research and data analysis, has created a series of value-added service to meet passenger demand the product, including transport locomotive, VIP lounges, delayed cancellation of insurance, baggage allowance online purchase and other innovative products. The implication, ctrip thinks, when selling tickets given insurance, hotel coupons, rent...