任何人，只需拥有1000名铁杆粉丝，也就是无论你创造出什么作品，他都愿意付费购买的粉丝，便能糊口。相信大家对上述KK的一千粉丝理论并不陌生，尤其是在自媒体大行其道的社群经济时代，这一理论更是被封为圭臬。然而，最后的结果总是，理都懂，然并卵。笔者以微信公众号中科技自媒体为例，说一说为什么KK的一千粉丝理论不靠谱。首先，筛选出一千铁杆粉丝当前自媒体商业化分为两种情景：一是一开始就以大V、意见领袖为中心的会员收费制;另一种是以草根为主的通过广撒网日积月累到一定程度开始商业化。现实中往往后者居多——当粉丝达到一定量的时候不知道怎么变现。抛去兴趣和精神层面的东西，如果一个公众号不能实现商业化它有什么意义...
anyone, just have 1000 hardcore fans, that is, no matter what you create a work, he is willing to pay to buy fans, they can live. That is no stranger to everyone on the KK 1000 fans of theory, especially in the popular media community economic era, this theory is blocked as a standard. However, the final result is always, and the rationale for the eggs. The author of the micro channel public number of technology from the media, for example, said why KK's one thousand fans theory is not reliable. First of all, screening of 1000 fan current from the commercialization of the media is divided into two scenarios: the beginning is to big V, opinion leaders as the center of the membership fee system; another is to root through the wide net accumulated to certain degree began commercial. Reality is often the latter - when fans reach a certain amount of time do not know how to achieve. What is the meaning of a public number, if a public number cannot be achieved by the business of its interest and spiritual dimension...
