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林奇与“三体世界”:打造一段大IP下的传奇

Lynch and the "three body world": to create a section of IP under the legendary

2015-01-06 12:24:01来源: 多玩游戏

公元前八世纪的希腊神话还在被演绎,1700多年前的三国故事仍然在流传。经典可以恢宏复杂,也可以简洁浅显,但它们本质上都有一个共同点:都拥有穿越时空的强大生命力。 这穿越时空的强大生命力,在游族网络CEO林奇的理解里,即来自所谓“IP”。而今年以来的“大IP战略”,即是以包括游戏在内,书...

eighth Century BC in Greece myth was interpreted, 1700 years ago in the Three Kingdoms story still in circulation. The classic can be magnificent complex, can also be concise and easy, but essentially they have one thing in common: both have strong vitality through time and space. This powerful vitality through time and space, in the tour group network CEO Lynch's understanding, that is, from the so-called "IP". And this year's "big IP" strategy, that is including games, book...