9月18日消息，按摩O2O点到日前上线“刮痧”的增值服务。用户可在预约任一推拿按摩项目后，添加可选增值服务。据亿邦动力网了解，点到目前的产品线包括头颈肩按摩、全身按摩、深度全身按摩、办公室头颈肩按摩、小儿推拿，和最新上线的增值服务“刮痧”。点到运营人员向亿邦动力网讲述了其产品策略：办公室头颈按摩属于使用场景扩张，类似饿了么的下午茶；小儿推拿和刮痧则是真正的横向扩类和赢利点探索，“可能也是点到对于O2O行业冬天来临的保暖衣。”上述人员分析，增加刮痧项目，提供集成化、系统性的服务具有以下两点优势：一是增加顾客的转移成本，从而增强客户忠诚度。用户购买同一公司的产品及服务越多，客户流失的可能性越小。二...
9 month 18, massage o2o point to the recently launched the "scraping" value-added services. Users can make an appointment with a massage after the project, add optional value-added services. It is understood billion state power network, point to the current product line includes a head and shoulder massage, massage, depth massage and the office of head and neck shoulder massage, pediatric massage, and value-added services to the new on-line "scraping". Point to the operating personnel to billion state power network about its product strategy: Office of head and neck massage is the use of expansion scenarios, like hungry? Afternoon tea; pediatric massage and Gua Sha is to explore the true horizontal expansion and profit point, may also point to the o2o industry winter to pro warm clothing. " The staff analysis, increased scrapping the project, provides a systematic and integrated service has the following two advantages: one is to increase customer switching costs, to enhance customer loyalty. The more users buy the same company's products and services, the less likely the customer is to churn. Two...
