新关注 > 信息聚合 > TalkingData:当移动营销进入大数据时代

TalkingData:当移动营销进入大数据时代

TalkingData: when the mobile marketing has entered the era of big data

2015-09-30 15:02:43来源: TECH2IPO创见

‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍我们已经卷入到移动互联网时代已经无法自拔,然而如何在这个时代赚钱的办法却依旧少得可怜,很多人在烧了上亿元美金之后才醒悟,他们还是无法颠覆互联网赚钱的三种经典方法:广告、游戏和增值,而且并不能像以前互联网时代营销地那么硬,那么直,在营销资源有限的情况下,如何「正确地花钱」完完全全成为一种需要「智慧」的游戏,而不是像一个土大款一样只会不加思考地「买买买」。即便做不到每一颗营销的「子弹」击中一个「目标」,也需要如同扫机枪一样命中一片目标。让移动营销变得更加智慧的办法就是「大数据」。国内大数据平台公司 Talking Data CEO 崔晓波在接受 ...

refer to refer to refer to refer to refer to refer to refer to refer to refer to refer to refer to refer to refer to refer to refer to refer to refer to refer to refer to refer to refer to refer to refer to refer to refer to refer to we have been involved in the mobile Internet era has been unable to extricate themselves, but how to make money in this era to remain poor, a lot of people after burning billions of dollars to wake up, they are still unable to subvert the three classical methods: profitable Internet advertising, games and value-added, and does not like before the age of the Internet marketing so hard, so straight, in the case of marketing resources are limited, how to correct "money" completely becomes a need "wisdom" of the game, rather than as a soil as upstarts will only publicunthinkingly "buy buy buy". Even if you don't do the "bullet" of every marketing hit a "target", you need to hit a target with a machine gun. The way to make mobile marketing more intelligent is the "big data". Domestic big data Platform Co Data CEO Talking Cui Xiaobo in accepting...

标签: 大数据