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汽车再下乡:车企“自嗨”,市场“无感”

Car to the countryside: car companies "hi," market "feeling"

2019-03-03 13:29:00来源: 亿欧

1月,乘用车市场出现17%的同比负增长,我国车市似乎迎来了最艰难的时期。但随着国家发改委副主任宁吉喆表示,“2019年将制定出台促进汽车、家电等热点产品消费的措施”,为汽车市场回暖注入了一丝希望。尽管目前相关部委并没有发布“刺激政策”的具体措施和细则,但已有部分车企跃跃欲试,及时响应国家号召,先行推出了一系列刺激市场消费的措施。车企响应积极迅速在新一轮鼓励“汽车下乡”政策的号召下,车企抢先“自掏腰包”开始行动了。春节后上班的第一天,也就是2月11日,一汽-大众率先对新一轮“汽车下乡”政策作出响应,推出“一成首付购新车”和“最高万元报废补贴”的“汽车下乡”补贴政策。据了解,本次一汽-大众大众品牌...

17% year-on-year in January, passenger car market was negative growth, China's auto market seems to be in the most difficult period. But as 宁吉喆 deputy director of the national development and reform commission (NDRC) said, "will be worked out in 2019 to promote automobile consumption of popular products, household appliances, such as measures", inject a glimmer of hope for the automotive market. Although the relevant ministries have not issued a "stimulus" of specific measures and rules, but has been part of the car companies ready, timely response to the national call, first introduced a series of measures to stimulate the market consumption. Car companies responding positively in the new round quickly encouraged under the call of "car to the countryside" policy, car companies beat "out-of-pocket" and to start acting. After the Spring Festival, the first day of work, that is, on February 11, faw Volkswagen was the first to respond in a new round of "car to the countryside" policy, introduced "ten percent down payment to buy a new car" and "top ten thousand yuan to scrap subsidies" subsidy "car to the countryside" policy. It is understood that the faw Volkswagen vw brand...