新关注 > 信息聚合 > 冯宇飞:iQOO手机并不强调性价比,备货可以期待

冯宇飞:iQOO手机并不强调性价比,备货可以期待

Feng Yufei: iQOO mobile phone does not emphasize cost-effective, stock can be expected.

2019-03-01 23:23:07来源: IT之家

IT之家3月1日消息 今天vivo在深圳正式推出了旗下全新子品牌iQOO,并发布了该品牌的首款手机iQOO手机,iQOO是英文“I Quest On and On”的首字母缩写,这款手机并没有所谓的型号,名字就是iQOO,全系标配骁龙855处理器,售价2998元起,可谓颠覆了我们对于vivo手机性价比的印象。发布会后,iQOO品牌副总裁冯宇飞、产品总监曾昆鹏接受了媒体的采访。冯宇飞表示vivo和iQOO的人群是不一样的,vivo更专注在年轻人,iQOO更专注于Z时代,这是它们两个品牌的核心差异。另外,iQOO的渠道会前期聚焦线上多一些,但iQOO也是全渠道的,并且是立于全球的,根据后续发展会考...

IT Home News March 1 Today, vivo officially launched its new sub-brand iQOO in Shenzhen, and released its first iQOO mobile phone. iQOO is the acronym for "I Quest On and On" in English. This mobile phone has no so-called model, its name is iQOO, and it is fully equipped with the Avalon 855 processor. The price of iQOO is 98 yuan, which can be said to overturn our performance-price ratio of vivo mobile phones. Impression. After the conference, Feng Yufei, vice president of iQOO brand, and Zeng Kunpeng, product director, were interviewed by the media. Feng Yufei said that the people of vivo and iQOO are different, vivo is more focused on young people and iQOO is more focused on Z era, which is the core difference between the two brands. In addition, the channel of iQOO will focus more on the line in the early stage, but iQOO is also a full channel, and it is global, according to the follow-up development of the examination.