新关注 > 信息聚合 > 微信《跳一跳》疑似做广告招商:定制盒子一天500万

微信《跳一跳》疑似做广告招商:定制盒子一天500万

WeChat jumped a suspected advertising investment: custom box 5 million a day

2018-03-15 00:00:00来源: 人民网

日前,几张疑似微信小游戏“跳一跳”的广告招商图在网上流出,图片显示,跳一跳广告按CPD(Cost Per Day,按天计价)进行售卖,1天500万,2天1000万,5天2000万,而且不承诺独占。 跳一跳可以给广告商的权益包括,品牌商可以在游戏中定制自己的专属盒子,在盒子上展现品牌特效,定制特定的音效,以及可授权跳一跳进行品牌公关宣传等。 对于该消息的真实性,微信公关部在向媒体回应中未予以否认,称“目前,微信跳一跳广告招商已对外开放。” 据悉,在今年春节期间,跳一跳小游戏中已经出现了麦当劳的品牌盒子,小人在盒子上停留一秒,盒子就会出现麦当劳的 slogan,还会出现小汉堡特效,...

A few days ago, a few suspected micro letter little game "jump jump" advertising investment figure out on the Internet, images, jump jump advertising by the CPD (Cost Per Day, according to the days terms) to sell, 5 million, 1 Day 2 days of 10 million, 20 million, 5 Day and don't promise to monopolize. Jump jump to the rights and interests of advertisers include, brands can customize their own exclusive box in the game, on the box show brand effects, customize specific sound, and may authorize jumped a brand such as public relations. For the authenticity of the message, micro letter communications did not deny, in response to the media said "at present, the micro letter jump jump advertising investment promotion has been open to the public." During the Spring Festival this year, a jump jump little game has emerged in the McDonald's brand box, little people on the box for a second, a box will appear McDonald's slogan, special effects, there will be little Hamburg...