新关注 > 信息聚合 > 表情也疯狂?腾讯与绿箭开创品牌微信营销新玩法

表情也疯狂?腾讯与绿箭开创品牌微信营销新玩法

Expressions are also crazy? Tencent and green arrow to create a brand new marketing ways to launch Micro message

2014-11-29 09:08:58来源: DoNews

微信“扫一扫”功能的推出,让扫二维码一键关注品牌微信公众号,成为当下品牌与消费者在移动端互动的主流玩法。那么问题来了,是否存在其他更有趣、更便捷的玩法可以助力品牌实现与消费者的深度沟通与互动呢? 前不久,绿箭与腾讯基于微信“扫一扫”功能开展了深度的商业化合作探索,消费者只要用微信扫描...

Micro message "sweep" function, let the scan two-dimensional code key attention to brand Micro message public, has become the mainstream of contemporary brand play interact with consumers in a mobile terminal. Then came the question, whether there are other more interesting, more convenient ways can be achieved with the communication and interaction with consumers power brand depth? Not long ago, the green arrow and Tencent Micro message "sweep" function to carry out commercial partners based on the depth of exploration, as long as consumers with Micro message scanning...

标签: 腾讯