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“京东商智”赋予商家大数据能力 实现智能精准运营

"The jingdong from" giving businesses large data capacity Intelligent precision operations

2017-02-08 11:03:42来源: DoNews

“目标客户究竟在哪里?”“下一个爆款是什么?”“什么样的商品关键词会吸引消费者?”……随着消费升级的不断深化,如何在正确的时间将正确的产品销售给正确的消费者,是电商普遍面临的难题。在大数据时代,商家只有通过数据分析深入了解用户,更好地理解消费者的偏好甚至预测消费行为,才能实现精准决策。为了更好地帮助商家进行数据分析,实现智慧化运营、数据化营销,京东正式发布了大数据智能工具“京东商智”。京东商智作为京东大数据罗盘的升级产品,可以进行数据化分析,具备全面性、精准性、实施性、指导性、分析性等多重优势,有效辅助电商企业实现精准化决策。在前期的测试中,不少京东商家已经从中受益。“京东希望通过京东商智,用...

"Is the target customer?" "What is the next hot style?" "What kind of keywords will attract consumers with?" ...... As consumer upgrade continuously deepen, how the right products at the right time to the right customer, is a universal the challenges faced by the electrical contractor. In the era of big data, the businessman only understand the user through the data analysis, a better understanding of consumer preferences and even predict consumer behavior, to achieve accurate decisions. In order to better help business data analysis, realizing the intelligent operation, digital marketing, jingdong formally issued "the jingdong from" big data intelligence tools. Jingdong from data as the neusoft compass upgrade products, can undertake numerical analysis, a comprehensive, accurate, sexual, guiding, analytical multiple advantages, such as effective auxiliary electric business enterprise realize accurate decisions. In early tests, many jingdong businesses have benefited. "The jingdong hopes jingdong from, with...

标签: 京东 大数据