2009年，一部《忠犬八公的故事》令无数观众潸然泪下，18年后，导演莱塞·霍尔斯道姆再度推出催泪神片《一条狗的使命》。该片于2017年3月3日登陆国内大荧幕，上映25天揽获将近6亿的票房，成为三月电影市场的一匹黑马。 这样一部即没有好莱坞一线明星主演，也缺少大制作场面，看似“冷门”的电影能够在同期热映的好莱坞大片《金刚狼3：殊死一战》《生化危机：终章》以及《乐高蝙蝠侠大电影》的围剿中突出重围，华影嘉视为其提供的精准营销功不可没。 6亿票房背后的助推者，华影嘉视玩转精准营销 在营销公司华影嘉视看来，《一条狗的使命》的营销关键点在于“垂直”与“分众”。依托大数据分析，华影嘉视将影片的垂...
In 2009, a loyal dog eight male story made countless audience to tears, 18 years later, the director, leser halls, tao mu is again tear god "the mission of a dog". The film made landfall on March 3, 2017 domestic big screen, release 25 days took nearly 600 million at the box office, become a dark horse in the film market of march. Such a namely not starring Hollywood stars, also the lack of big production scene, seemingly "upset" movie to hit over the same period of Hollywood blockbuster "wolverine 3: bloody battle" "resident evil: the final chapter" and "big lego batman movie" encirclement and suppression of beckoning, huaying fine as it provides precise marketing. 600 million at the box office behind the booster, huaying jia huaying fine precision marketing in the marketing environment company depending on the point of view, "the mission of a dog" marketing key point lies in a "focus" and "vertical". Relying on big data analytics, huaying jia will film hanging...
