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掌贝全新升级,发展线下店铺大数据+人工智能营销业务

Zhang bei new upgrades, development of offline store large data + artificial intelligence marketing operations

2017-11-30 17:50:50来源: DoNews

掌贝凭借多年在线下店铺市场的耕耘,2017年9月底,掌贝正式全面升级为“店铺营销专家”,推出新客营销、老客营销,及智慧餐厅三大智能平台,更好地回应线下店铺爆发式的营销需求,帮助商户营销潜在顾客,引流新客,回流老客。其中掌贝新客营销平台——聚引客,通过大数据和人工智能技术,帮助实体店铺低门槛、低成本且高效的基于地理位置和品牌定位人群来吸引新客流,实现到店消费且转化会员进行二次营销,并帮助商家做全流程闭环效果管理。聚引客赋能商户:营销精准化、效果最大化掌贝新客营销平台聚引客,打通了市面主流APP用户数据,并通过与商户自有顾客大数据属性进行比对和智能匹配,聚引客帮助商户找到门店周边的目标客群,从而实...

Zhang bei for many years in the offline store market, at the end of September 2017, zhang bei formal fully upgraded to "shop marketing expert", new old customer marketing, customer marketing, restaurant three intelligence platform, and the wisdom to better respond to the marketing of offline store explosive demand, help businesses marketing potential customers, drainage new guest, return old guests. New guest marketing platform of palm shell - poly, led by big data and the artificial intelligence technology, help stores low threshold, low cost and high efficiency based on the geographical position and brand positioning to attract a new crowd, transformed to the shop and secondary marketing members, and help businesses to do whole process effect of closed-loop management. Poly (lead the guest can assign merchants: marketing precision, the maximum effect zhang bei new guest marketing platform gathers guest, get through the mainstream market APP user data, and through the large data attributes and merchants have customers compare and intelligent matching, poly (lead the guest to help businesses find the perimeter of the store, target customers and real...

标签: 大数据