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三年融资10轮的摩拜和ofo,到了“还债”的时刻了

Three years in the worship and ofo: 10 rounds of financing, to "pay" moment

2018-04-05 18:05:00来源: 品途网

资本引爆了共享单车大战,摩拜和ofo处于大战的风口浪尖上,仅在创立时间的三年里,就各自获得了十轮以上的融资。但正如摩拜创始人胡玮祎所说,资本助推你的,最终都是要还回去的。在本次美团收购摩拜之前,摩拜和ofo已分别站队腾讯系和阿里系,不过腾讯系对于摩拜的掌控力大于阿里对ofo的掌控力。从下图可以看出,摩拜和ofo的活跃用户在共享单车领域遥遥领先于其他对手,其客群结构也较为一致,均已年轻的终端消费者为主。而美团的客群结构也与他们相近,由此可见,美团收购摩拜后能够更好的提升用户的粘性和留存,产生业务协同。目前为止,美团在出行领域上布局有摩拜单车、美团打车,竞争对手为ofo以及滴滴出行;在吃喝方面,布...

Capital detonated Shared cycling war, worship and ofo: in a war, only in the early time in three years, then go for more than ten rounds of financing. But, as the founder worship Hu Wei yi said, capital boost your, is also to go back in the end. Before the Meituan acquisition mo worship, worship and ofo: have respectively from tencent and ali, but tencent is for the worship of control force is greater than the control of ofo: ali. Can be seen from the chart, worship and ofo: active users in the field of Shared bikes well ahead of other competitors, the group structure is relatively consistent, are mainly young consumers. And Meituan group structure is similar to them, thus, Meituan acquisition after the worship and retained can better improve the user viscosity, create business together. So far, the group in the field of travel on the layout with the bicycle, and take a taxi, rivals for ofo: and drops travel; In food and drink,...