在斗鱼直播如火如荼的今天，如何留住直播过程中的优质内容，将其精简、精品化，也是用户需求升级的直接导向。根据全网的数据统计和平台分析，游戏视频正在成为最受用户欢迎的消费内容之一，在这个领域，斗鱼凭借深耕市场，以坚持创新的方式，不断推出新栏目、新内容，同时借助和各大游戏厂商的合作，牢牢把握着直播行业的用户资源。 但作为领跑者，在直播领域之外，斗鱼也在积极的寻求新的突破口。为了优化用户使用场景，在碎片化的时间里大力发展用户注意力经济，短视频这个新兴行业应运而生，短视频的发展脉络从广域范围的平台到精品化的细分领域，从依赖外部流量导流，到通过自身打造流量源头。这是移动互联网发展的趋势形态，也是斗鱼直...
Live in bettas are in full swing today, in the process of how to retain live premium content, its streamline, products, also direct orientation of the user needs to upgrade. According to the entire network data statistics and analysis, video game is becoming one of the most popular with the users consume content, in this area, with deep market and selectively to adhere to innovation, constantly launch new programs, new content, at the same time with the big game makers and the cooperation, firmly grasp the broadcast industry users of resources. But as a leader in the field of broadcast, bettas are actively seeking new breakthrough. In order to optimize the user usage scenarios, in the fragmentation of time developing user attention economy, short video arises at the historic moment, the emerging industry development of short video from the wide range of platforms to niche products, from dependence on external traffic diversion, through their own to build traffic source. This is the trend of the development of the mobile Internet form, is also a bettas are straight...
