就在刚刚过去的双11期间，保乐力加旗下马爹利、芝华士、皇家礼炮、百龄坛、绝对伏特加等多个产品在京东实现了销量的飞跃。同时，京东已经成为保乐力加中国线上最大的零售平台。过去，洋酒销售的主战场在线下，随着移动网络的发展和高端洋酒市场的回暖，在消费场景和渠道建设上，烈酒商们都在不遗余力开拓新的战场，电商成为最炙手可热的平台，而中国电商已经成为国际高端洋酒新高地。保乐力加2017财年财报显示，其销售额增长明显加快，同比增长3.6%，13大品牌中有11个品牌实现增长，9个品牌业绩表现不断改善，特别是马爹利增长6%，该结果主要得益于中国区的强劲增长。此外，根据《2017上半年中国线上零售平台市场运行情况报...
During the past two 11, Pernod ricard, martell, chivas regal, royal salute, ballantine, absolut multiple in jingdong realized the leap of the sales of the products. At the same time, jingdong Pernod ricard China online has become the largest retail platform. In the past, foreign wine sales key battleground in the offline world, with the development of mobile network and high-end wine market rebound, the consumption on the scene and channel construction, liquor dealers are spare no effort to develop new battlefield, electricity become the hottest platform, while China electricity has become an international high-end wine new heights. Pernod ricard fiscal 2017 earnings, according to speeding up its sales growth, up 3.6% from a year earlier, and 11 brand growth of the big brands, 9 brand performance continues to improve, especially martell growth of 6%, the result is mainly thanks to strong growth in China. In addition, in the first half of 2017, according to the China's online retail platform market operation to...
