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手游用户造假成灾 59%开发商表示被欺骗

Mobile Games user fraud disaster 59% developers said cheated

2015-06-24 20:04:02来源: 新浪

俗话说,有需求就有市场。在手游竞争日益激烈的情况下,很多开发商和发行商都选择了不同形式的用户获取(购买),这也导致了手游成本的水涨船高。国内买用户方面的造假问题其实一直都存在,只不过手游领域的虚假用户问题在今年变得比较明显。据VentureBeat最近的一份调查显示,三分之二受调查 的开...

as the saying goes, there is market demand. In the increasingly fierce competition in the mobile games, many developers and publishers chose different forms of user acquisition (purchase), which also led to the tour costs soared. In fact, the problem has been to buy the user to buy the user actually exists, but the problem of the field of hand travel in the field of false users become more evident this year. According to a recent survey by VentureBeat, 2/3 of the surveyed...

标签: 手游