《王者荣耀》是腾讯目前最火的MOBA手游，根据第三方的调研数据显示，《王者荣耀》渗透率达到22.3%，用户规模达到2.01亿人，每日的日活跃用户（DAU）均值为5412.8万人，甚至根据第三方调研机构的数据显示女生比男生更关注这款游戏。作为如此火爆的一款游戏，腾讯究竟能从其中获得多少利润呢？ 根据估算，《王者荣耀》的净利润将超过3212家上市公司净利润，《王者荣耀》一季度营业收入在60亿元左右，参照腾讯控股“增值服务”的60.93%毛利率，《王者荣耀》可为腾讯控股带来36.56亿元毛利润。 如参照腾讯控股整体的29.34%的销售净利润，《王者荣耀》为腾讯控股贡献了17.6亿元的净利润...
The "king of glory" is currently the hottest Tencent MOBA Mobile Games, according to the survey data of the third party, the "king of glory" penetration rate reached 22.3%, users reached 201 million people, daily active users (DAU) mean of 54 million 128 thousand people, even the third party according to the investigation of the data show more attention to the game than girls the boys. As such a hot game, how much profit can Tencent get from it? According to estimates, "king of glory" net profit will exceed the net profit of 3212 listed companies, the "king of glory" first quarter operating income of 6 billion yuan, according to Tencent holding "value-added services" 60.93% gross margin, "king of glory" can bring 3 billion 656 million yuan of gross profit for Tencent holding. Such as the reference to Tencent holdings of 29.34% of the total sales of net profit, "King glory" for the Tencent holdings contributed 1 billion 760 million yuan of net profit...
