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顶级硬件厂商集结赞助 京东杯引电竞产业走上快车道

Top hardware vendors gather to sponsor Jingdong cup competition industry onto the fast lane

2018-04-24 00:00:00来源: 人民网

在以科技主力打造数字经济的时代,我国电竞产业从边缘走向主流。目前,据不完全统计,电竞市场拥有3.9亿网络游戏用户,其中有1.2亿电子竞技铁杆用户。庞大的玩家群体,以及国家给予的政策扶持,越来越多的专业赛事举办,让我国的电竞产业逐步建立起涵盖赛事、直播、明星经纪、粉丝运营、内容制作等在内的上下游产业链。 当下正在火热开战的第四届京东杯电子竞技大赛,赛事赞助商一栏华丽丽地陈列着微软、外星人、技嘉、华硕等众多大牌厂商,各家竞品争相扎堆赞助“京东杯”,自然是肯定这个电商背书、电竞吃螃蟹者的赛事IP的成功。“京东杯电子竞技大赛”早先布局电竞产业,是第一个电商领域涉足电竞的试水产物,却以四两拨千斤的态...

In the era of science and technology as the main force to create digital economy, China's electric industry is moving from the edge to the mainstream. At present, according to incomplete statistics, there are 390 million online game users in the electronic competition market, of which 120 million are E-sports hardcore users. The large group of players, as well as the policy support given by the state, more and more professional events hold, let the competition industry of our country gradually establish the upstream and downstream industry chain, which covers events, live broadcast, star broker, fan operation, content production and so on. At the moment, the fourth Jingdong cup electronic competition is in a hot and hot competition. The sponsor column of the tournament showcases many big brands such as Microsoft, aliens, gigabyte, ASUS and so on. Each competition is competing with Za to sponsor the "Jingdong Cup", and naturally it is the success of the IP for the event of the e-commerce endorsement and the competition for the crabs. "Jingdong cup competition" early layout of the electric industry, is the first electricity supplier in the field of electronic competition to test the water products, but with 42 points of a thousand pounds of state.

标签: 电竞 京东