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百雀羚神广告失败?做公关谈转化的,大部分都是耍流氓

The sparrow gazelles god ads fail? Do public relations about transformation, most of them are play rascal

2017-05-12 02:34:08来源: 凤凰新闻

百雀羚事件还在发酵,剧情似乎又在反转?道理谁都懂,但还是想耍流氓,这种对业界不负责的观点,大叔必须站出来聊聊。公关,无论是在传统媒体的传播,还是在新媒体的传播,皆旨在提升品牌的声量和美誉度,如果发几篇软文,或者做一个10万+的微信,就能带来转化,直接卖货,这是完全不懂公关价值的一个KPI...

The sparrow current events are still in the fermentation, the plot seems to be in reverse again? Truth who all understand, but I still want to play rascal, this view of the industry is not responsible for, uncle must step in to talk. Pr, whether in the spread of traditional media, or in the spread of new media, is designed to improve the volume and the reputation of the brand, if hair soft articles, or to do a 100000 + WeChat, can bring transformation, direct selling goods, this is totally not understand pr value a KPI...